Club

Belstaff and OGC Nice launch capsule collection

French professional football club OGC Nice announced Belstaff as an official outfitting partner in July. Today sees the launch of the collection and first images of the squad in Belstaff. The British heritage brand, founded in 1924, is synonymous with enduring style and function and has provided a capsule wardrobe to les Aiglons – the team’s nickname, meaning ‘the young eagles’.

The players will wear the capsule collection when off the field, while training staff and Coach Patrick Vieira will wear Belstaff for all major matches and travelling to games.

he capsule has been carefully considered to take into account the style and functionality of the players and team. The off-field capsule includes a range of stylish outerwear including; the Kelland Jacket, a classic café racer in signature 6oz waxed cotton, the Bayling Jacket, a MA-1 style leather bomber, the Team Jacket, a lightweight water repellent taffeta poly worker’s jacket, the V Racer, a timeless café racer in leather and the Circuit, a versatile, lightweight nylon down Gilet. A stretch poplin shirt, Kerrigan crew neck, branded cotton t-shirt, black Fenton jean and Rally sneaker complete the wardrobing offering for the squad.

Coach Patrick Vieira’s three-layer Nylon Rainshield Coat will be available from 2021. The collection was debuted at the OGC NICE vs Paris Saint-Germain match in Nice on Sunday 20th September and the team will continue to wear their Belstaff wardrobe throughout the season. The Belstaff logo is also featured on the new team football kit worn on the field. The campaign features Patrick Vieira, Bonfim Dante, Walter Benitez, Morgan Schneiderlin, Rony Lopes and Kasper Dolberg.

Team Captain, Dante, says of the collection “We are very proud to be wearing Belstaff throughout the season. The collection is elegant, stylish and built for purpose. Like OGC Nice, Belstaff is a brand with a great history. Our ambition for the season is to progress and to participate in the international influence of the club, so it is with great enthusiasm that we welcome the prestigious Belstaff brand as the team’s official outfitter. Clothing that is made for adventurous spirits.”

Commenting at the time of the partnership announcement Jean-Pierre Rivère, President of OGC Nice said, “Our objective of building a team to compete, in the medium term, with rivals at the European Cup qualifications is a challenge at all times. To have a prestigious partner like Belstaff at our side, with our shared drive, ambition to succeed, and passion for adventure, we know we can achieve great things together. Our partnership is a natural fit for the team, and we are looking forward to this new journey.”

Belstaff CEO Helen Wright adds, “For almost a hundred years Belstaff has outfitted those with an adventurous spirit, those who meet life’s challenges head on, those who willingly push the limits. Our heritage, tenacity and driving ambition are among our great strengths and we see these through OGC Nice, an historic club with exciting ambitions for the future. We are proud to support Patrick Vieira and OGC Nice as they challenge for the top in the seasons to come.”

The capsule collection is available from today at Belstaff.com.

To read more about the partnership visit: Belstaff. com/partnerships

ABOUT BELSTAFF

Belstaff is the essential outfitter for the modern adventurer. For close to a century, it has been making clothes for those who want to push the limits. With a heritage of technical innovation rooted in the north of England, the company started life by kitting out some of the most daring people the world has seen, from aviator Amy Johnson to adventurer T.E. Lawrence and revolutionary Che Guevara. The jackets they wore are still made by Belstaff today – and questing individuals are still kitted out in an array of products that combine respect for the past with a hunger for future development. Technically excellent, beautifully crafted British design and know-how lies at the heart of Belstaff, and pieces range from robust, high-performance wear for the most exacting of conditions, to perfectly judged pieces for more everyday adventures. Rigorously designed, effortlessly good-looking, Belstaff is built for life.